In 1963 the brand Fruité was created in France. Originally it offered fizzy fruit drinks, including the famous “Apple and Blackcurrant”. In a short space of time, the customer-friendly, transgenerational brand was able to develop a very good reputation in the world of soft drinks, to become a veritable reference point in this sector today.
Fruité has always been keen to work with very high performance packaging machines on its sites, in this way contributing to the rigour of its production processes and the reliability of its recipes. After 50 years of presence on the market, the brand is continuing to innovate and surprise its consumers thanks to its original and trendy flavours.